Saturday 22 February 2014

Microsoft to cut manufacturer price for Windows by 70%: Reports

Posted by criss brown
CHICAGO: Microsoft Corp is reducing the price of Windows 8.1 for manufacturers of low-cost computers and tablets by 70 per cent to compete with cheaper products like Google Inc's Chromebooks, Bloomberg News reported on Saturday, citing sources familiar with the program.

Computer makers will be charged $15 to license Windows 8.1 and pre-install it on devices retailing for under $250, compared with the standard fee of $50, Bloomberg reported. Any product that meets the price limit will  ..

Sales of Microsoft's Windows 8 system, including its latest Windows 8.1 version, have been relatively slow since its launch 15 months ago. More than 200 million Window 8 licenses were sold, lagging Windows 7, which sold 240 million within its first year, according to Tami Reller, head of marketing for Microsoft.

The pace reflects a steady two-year decline in personal computer sales, as smartphones and tablet sales explode. Sales of tablets are set to overtake PCs worldwide next year.


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